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Hello, I am


Consultant, Application Lead, Developer, Administrator & Solutions Architect.

About Me

I am a highly experienced applications lead, developer, administrator, and solutions architect. I have worked on a number of application implementations, data migrations, and new feature development projects across varying sizes of organisations.

I am a technical specialist in CRM, ERP, and DTM applications; such as Salesforce, NetSuite, Microsoft Dynamics, Oracle CRM on Demand, DocuSign and Adobe EchoSign. In a number of these technologies I hold professional certifications to the level of implementation expert / consultant.

What makes me different?

Before I became an application development expert, I worked in a range of business functions such as Sales, Marketing, and Customer Services.

I understand the value that can be added to a business through having a correctly configured or developed application that automates as many processes as possible. Thus saving time, money and man power that can make a business run more efficiently and pro-actively.

But this doesn’t stop on an application level – I am also an experienced designing and implementing integrations between your applications, ensuring they work in harmony together. Giving your business the advantage of an application architecture that is truly integrated.

As a result of my experiences – I am well-placed to join virtually any projects, and at any stage.

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What I Do?

System Administration & Configuration

Design, setup and maintain standard objects, custom objects and junction objects, while also structuring user roles, security profiles and workflow rules.

Ensure data integrity through the appropriate use of de-duping, loading and exporting tools, using application specific ETL tools.

Create and update users, reports and dashboards to track pipeline/stages for management visibility, while integrating third-party apps to core application platforms.

Manage on-going support request and administrative needs of users.

Project Management & Business Analysis

Completed a number of application implementations for 25  to 1000 users. 

Provide technical leadership to project teams in architectural & solution design.

Experienced in working within a range of methodologies such as Waterfall, Agile, and DevOps.

Effectively gather business and functional requirements.

Excellent communication skills and able to explain complex technical solutions to all levels of stakeholders.

Strong problem-solving skills.

Able to deliver technical assurance to complex developed solutions.

Integration Design & Development

Design, develop and maintain the integration architecture.

Develop connections to web services through custom SOAP and REST API.

Hold strong understanding and experience in setting up integrations using Jitterbit Harmony and MuvData (Bothe on-premise and cloud).

Expert understanding of accessing API’s of a number of applications, including:

  • Salesforce Force.com API

  • NetSuite: SuiteTalk API

  • Salesforce Lightning API

Experienced in setting up and deploying Single-Sign-On (LDAP, SAML, ADFS).

Monitor adoption rates and respond by providing training sessions, communication and documentation as needed.

Provide training for new users and updates for others per new releases/capabilities.

Keep up-to-date on technology trends, developments & best practices.

I am experienced in programming in the following languages:

JavaScript, C#, IronPython, Apex, VisualForce, SuiteScript 1.0, SuiteScript 2.0, HTML 5 & CSS, PHP


Principal Consultant – Customer Success

CloudApps Limited

Reading, United Kingdom (July 2017 – Present)

In this role, I am a key member of the SuMo Customer Success team delivering projects to clients, from SME’s to Enterprise organisations for a Salesforce ISV partner.

As a consultant, I cover many areas such as project management and accounting, requirements gathering, business analysis, and technical configuration of the SuMo application. SuMo is a popular AppExchange product that sits 100% natively on the force.com platform.

I help assist organisations to ensure they maximise SuMo by tracking every step of the sales or service journey, pinpointing areas of friction but also, by uncovering the high-value behaviours exhibited by their team’s top performers. In addition, I help provide clients with additional recommendations to ensure Salesforce is adopted and works with SuMo in harmony.

Application Lead – NetSuite & CRM Apps

IRIS Software Group

Datchet, United Kingdom (June 2016 – July 2017)

Hands-on technical role with focus on delivering the new CRM, ERP, DTM, and productivity applications, as part of a major business transformation programme. The applications in this domain include: NetSuite, Marketo, Callidus Cloud CPQ, DocuSign, Microsoft Azure AD, and Office 365.

I also look after some of the existing applications within the business, which include: Salesforce, Pardot, DotMailer, and advisory support for a Microsoft Dynamics platform.

Working with other Application Leads, I advise the Technical Design Authority on strategic architectural design, as well as contribute to setting information security policies.

I am a senior stakeholder to the transformation programme delivery team providing technical assurance, solution design, development, and application architectural principles. Coupled with expert knowledge of applications, I ensure the final developed solution meets requirements gathered in the design phase.

I am also the resident expert in developing in the following languages: JavaScript, Apex, SuiteScript 1.0, SuiteScript 2.0, C#, IronPython, and most front end scripting (HTML, CSS, PHP).

I ensure availability and security of data through efficient monitoring and access controls within the domain I own.

In addition, I back-up the resident integrations Application Lead by providing development for custom REST & SOAP API’s – both using direct web services and IPaaS platforms such as Jitterbit Harmony and MuvData.

Business Systems Engineer & Salesforce Administrator

Opsview Limited

Reading, United Kingdom (January 2015 – June 2016)

I provided innovative technical solutions for a growing global business’ application architecture. I was responsible for owning the application domain, which included: Salesforce, Salesfusion, Intacct, Marketo, and to provide back capability for the software licensing provisioning system – Gemalto EMS.

Working with other technical and business stakeholders, I advised on development priorities, solution designs, and resourcing on the Business Systems Operations Team (Technical Design Authority).

Whilst in this role, I led the development activity that vastly updated the existing Salesforce platform with the aim to provide a more seemless and simplified experience. This was achieved by upgrading integrations to software licensing, refactoring code to be more efficient (JavaScript and Apex), applying declarative and programmatic automation to streamline time intensive business tasks, and providing user training as well as general user support in the UK and US.

As a key part of my role, I would provide stakeholders technical proposals based on the detailed business requirements gathered. At each stage of development, I would lead customer reviews, create/update support and solution design documentation.

As required, I would also carry out complex data transformation loads by using ETL’s such Apex Data Loader, Jitterbit Data Loader, and OnDemand Tools.

In addition, I was also the nominated Data Protection Officer for both UK and US entities of the company, ensuring compliance and handling of data protection issues in line with local legislation.

Data Manager & Salesforce Administrator

BCS, The Chartered Institute for IT

Swindon, United Kingdom (September 2012 – January 2015)

Managed applications and data security, system configuration, declarative (point-and-click) and programmatic automation to ensure maximum optimisation and performance for the following systems: Salesforce, Oracle CRM on Demand, ConversationalCRM, Pardot, DotMailer, and DocuSign.

Developed and maintained a flexible data management plan over various data sources within the Sales and Marketing departments.

Carried out data analysis, modelling, and blending to provide useful customer insight to aid business decision making.

Created end-to-end solution designs to meet business requirements and oversee development, as well as implementation, in line with change control request procedures and governance.

Undertaken configuration work where needed on the application systems within the domain and liaise with third parties to ensure that service levels are delivered.

Ensured that all relevant stakeholders are consulted and approvals obtain for all elements of the solution architecture (applications, technical, infrastructure, data, process).

Led and advised a number of data migration and CRM implementations in an effort to pull together disparate systems into one single application.

Business Development Executive & Internal Account Manager

BCS, The Chartered Institute for IT

Swindon, United Kingdom (March 2010 – September 2012)

Delivered account management and opportunity development to existing SME accounts.

Engaged with senior management and board level decision makers to offer bespoke consultancy and CPD solutions for IT Professionals

Responsible for a revenue target of £15K per quarter, whilst focused on delivery of high customer satisfaction and relationship management.

Acted as system administrator for Oracle CRM on Demand, managing system changes and development to automate manual sales processes.

Acted as project specialist for a data migration and integration project to bring 3 business divisions together in to 1 CRM System.

Business Development Executive / Customer Care Specialist

Jaywing (formerly GasboxDMG and HSM Ltd)

Swindon, United Kingdom (March 2007 – March 2010)

In this role I worked for a leading digital marketing group specialising in B2B and B2C lead generation, appointment setting, customer care / technical support and online/telephone sales.

Whilst in this role I have been involved in a number of campaigns as an experienced business developer. During my time I passed training and certifications in: BTEC Business – Contact Centre Supervisory, and NVQ Contact Centre Operations Level 3.


The John Bramston College

Witham, United Kingdom (September 2003 – March 2005)

AVCE Business (Double Award) – Grade B/C

Design and Technology: Resistant Materials (A Level) – Grade D

Information Communications Technology (AS Level) – Grade E

The John Bramston School

Witham, United Kingdom (September 2003 – March 2005)

10 GCSE’s including Maths, English, and Science – Grade C and above.



NetSuite CRM
Microsoft Dynamics CRM
Oracle CRM on Demand
Sugar CRM
Capsule CRM


NetSuite ERP
Financial Force
Callidus Cloud CPQ
Microsoft Dynamics ERP

DTM & Productivity

Office 365 / Azure AD
Adobe EchoSign


Salesforce Certifications

Salesforce Certified Administrator
Salesforce Certified Platform App Builder
Salesforce Certified Advanced Administrator
Salesforce Certified Sales Cloud Consultant
Verify Certifications
Salesforce Certified Force.com Developer
Salesforce Certified Service Cloud Consultant

Other Certifications

BCS Foundation Certificate in Agile

Certified DocuSign Administrator

Jitterbit Foundation Certified

IDM Data Management Award (Award DM)

Additional Training

NetSuite Admin Essentials

NetSuite Sales Force Automation

NetSuite Suite Flow Fundamentals

NetSuite SuiteTalk Web API

NetSuite Analytic Reports

NetSuite SuiteScript 2.0 for Developers (JavaScript & C#)

Callidus Cloud: Configure Price Quote: Foundation

Callidus Cloud: Configure Price Quote: Intermediate

Callidus Cloud: Configure Price Quote: Advanced

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